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Why Real Estate Sales Should Be Handled By Professionals

Why Real Estate Should Be Handled By Professionals

Here in the Northern Alabama region homes are flying off the MLS site because of the increased demand for homes. Due to the market, many homeowners have the impression that homes will simply sell themselves. While it may be tempting to sell your home by owner, first recognize the value a real estate professional brings to your home sale.

In 2020–a year that ended with a strong seller’s market–nine out of ten home sellers used a real estate agent in their transaction. Of those, almost three-quarters said they would use a real estate agent again. Let’s explore how our real estate agents will support your home sale. 

We Handle The Work to Sell Your Home

Navigating a real estate sale is like working a full-time job. You have to consider the time it takes to show buyers around your home, talk to potential buyers, advertise your home on different platforms, and lastly negotiate the deal. 

Our real estate professionals do have the time and experience. It is our job to ease the stress on you and handle the work behind selling your home. After all, your home is one of your most valuable assets – have the team to support you and help with a seamless transaction. 

We have done the work to source the latest marketing tools and technology. Our systems are in place to coordinate home showings and manage deals. When you hire our agents, they answer all the buyer’s questions, design the marketing package, and schedule the home showings on your behalf. We believe that hiring a real estate professional should cause as little disruption to your life as possible. 

We Bring More Buyers with Custom Marketing 

Our team utilizes a range of marketing methods to bring attention to your home sale. We work with homes and buyers every day and design a customized solution using our audience insights specifically for your home. 

The most apparent marketing step is installing a yard sign and adding your home to the Multiple Listing Service (MLS). 

Your home will also appear on our websites along with our social media platforms to increase the viewers for your home. Remember, we spend years cultivating an audience, establishing brand recognition, and building digital traction.

We also include steps like featuring your home in a real estate magazine, creating a property video or virtual tour, promoting in an email campaign, or using other print advertising methods. 

The larger your buyer pool, the more chances you have in a seller’s market to attract qualified buyers and receive multiple, qualified offers.

We Deliver Buyers On Day One

Here at Amanda Howard Sotheby’s International Realty we have a team that represents both the buyers and sellers. This means we’ve been talking with people actively looking for properties. We share a lot of information across the team and with other colleagues, giving them the ability to make connections and efficiently bring buyers and sellers together. As you prepare to list your home, your real estate agent or one of our team members could have the perfect buyer waiting and ready to see your home the first day it lists.  

We Qualify The Buyers 

Our real estate agents are trained to ask investigative questions to determine how serious and motivated a potential home buyer is. Understanding the buyer’s motivation is key to moving a buyer closer to extending an offer.

We Advise As A Neutral Party

It’s natural to feel sentimental and nostalgic while working through a home sale. We generate strong connections to the places where we have felt safe and made memories with our loved ones. 

Even if the sale is part of launching an exciting new chapter in your life, it can still be challenging to make objective assessments about your home. Sometimes, we become accustomed to the quirks of our home because we see it each day. These small things can have a big impression on a buyer.

Plus, our real estate agents are a neutral third party who can deliver honest information about your home’s value and what can be done to maximize the sale. We will support you through the negotiations to make sure you make an emotionally neutral decision that is the best for your selling goals.

We Assist with Due Diligence

A real estate transaction involves a lot of paperwork. These extra measures ensure the buyers and sellers know the ins and outs of their purchase, and protect all parties from transaction.

Navigating through the transaction paperwork requires time and exceptional organization. Consider the number of transactions your real estate agent has successfully brought to a close. We have a system to ensure the paperwork is completed at the right time for both sides of the transaction, providing you with peace of mind. 

Our experienced professionals have helped buyers and sellers through hundreds of home sales and their associated paperwork. Chances are, they know the road bumps that can occur and have a strategy ready to overcome unexpected issues.

Our Team Difference

It’s not uncommon in the Huntsville real estate market to have homes with multiple offers. We’re also seeing escalation clauses, backup offers, and less contingencies.

Our real estate agents help you compare the different contracts to find the best offer for you. We bring in buyers early and fast so you can close on your home and move forward towards achieving your goals.

The Amanda Howard Sotheby’s International Realty team brings a wide range of skills that are an asset to home sellers and buyers. 


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